Marketing Intelligence by Antonis

6 min

Last Updated: Tue Nov 11 2025

Information Diet: How to Filter Market Noise and Avoid Hype

Information Diet: How to Filter Market Noise and Avoid Hype

An old story circulates on trading desks about a bond trader known for his distinct approach, who worked in the corner of a bustling floor. While his colleagues surrounded themselves with walls of monitors, streaming news feeds, and squawking intercoms, his desk was spartan.

He had one screen showing his charts and a telephone. He never watched financial television. He read the newspaper, but only the day-old international edition.

His rationale was simple: by the time information reached him, the market’s emotional, knee-jerk reaction was already over. He was only interested in the second-order effects, the real trend that emerged after the panic and excitement faded. He had, in effect, put himself on a strict information diet.

In an era where traders have access to infinite data, the ability to filter is more important than the ability to find. Long-term performance depends not by what a trader consumes, but by what they choose to ignore.

Defining noise and hype

The modern market is a cacophony. Differentiating signal from noise is a primary task for any serious participant. Market noise consists of random price movements and data points that distort the underlying trend. This includes minor, insignificant price ticks and short-term volatility spikes that have no bearing on the market’s true direction.

Noise creates false signals, encourages premature exits, and erodes confidence.​

Hype is a different but related phenomenon. It is noise amplified by emotion. Hype is a narrative, often spread through social media or sensationalist news headlines, that creates a powerful sense of urgency. It appeals to  the fear of missing out (FOMO) and compels traders to act on incomplete information.

Claims such as a stock being “set to skyrocket” or a currency “about to collapse” reflect sentiment rather than structured analysis. Engaging critically with such content helps maintain objectivity and avoid emotionally driven decisions.

Technical filters for market noise

Filtering noise is a technical problem that can be addressed with specific tools and methods. The goal is to smooth out price action to get a clearer picture of the dominant trend.​

Multi-Timeframe Analysis: A commonl noise-reduction technique.

A trader looks at the same instrument across different timeframes to establish context. For example, before looking for an entry on a 15-minute chart, a trader should analyze the daily and 4-hour charts. If the daily chart shows a clear downtrend, a bullish pattern on the 15-minute chart is likely just noise, a minor upward correction within a larger decline. This perspective may help prevent a trader from fighting the primary trend based on short-term fluctuations.​


Noise-Reducing Chart Types: Traditional candlestick charts display every price movement within a set time period, which can make patterns appear cluttered. Alternative chart types can filter this.

  • Heikin-Ashi Charts: These charts average price data to create a smoother appearance, making trends easier to identify. They modify the open-high-low-close values to reduce the visual effect of minor volatility.
  • Renko Charts: Renko charts ignore time completely and focus only on price movement of a certain magnitude. A new “brick” is only drawn when the price moves a predetermined amount, clarifying trends and minimizing visual noise from small sideways movements.

Trend-Following Indicators: Certain indicators are designed not to predict reversals but to confirm the existence and strength of a trend. The Average Directional Index (ADX) is a classic example. An ADX reading above 25 signals a strong trend, either up or down.

A trader can use this as a filter, deciding to only take trades when the ADX confirms a trending market is in place, thus avoiding whipsaws in range-bound, noisy conditions.

Procedural defenses against hype

Avoiding hype is less about technical tools and more about building a disciplined process. It is a defense against emotionally charged narratives and impulsive decision-making.​

Defense TacticImplementation
Structured Research ProcessBefore any trade, a trader may consider reviewing multiple independent and reputable sources. If a story appears on a social media feed, it may be prudent to cross-reference it  it with an established news service or relevant fundamental data before forming an opinion.
The 24-Hour RuleWhen a story generates strong excitement or alarm, introducing a voluntary, 24-hour waiting period before acting ​. This “cooling off” period allows the initial emotional impulse to subside and creates space for objective analysis.
Source CurationEstablishing a defined set of reliable information sources can support consistency and reduce noise.s. Examples may include central bank websites, official statistics agencies, and a few high-quality, data-driven news outlets. Commentary from unverified online sources should be treated with caution.
Know the MotiveIt can be helpful to consider the potential motivations behind any published view.An analyst at a large bank may have a different motive than an anonymous account on Twitter. Understanding potential biases is a key part of the filtering process.

Building an effective information diet

An information diet, like a nutritional one, is about conscious choices for long-term health. It is not about restricting information entirely but about managing what and when to consume.

  1. Schedule Information Intake: Continuous exposure to market news can contribute to decision fatigue. It may create decision fatigue. Instead, a trader may considerschedule specific blocks of time, perhaps 30 minutes before the London open and 30 minutes before the New York open, for market research. Outside of these windows, the news is turned off. This may help reduce stress and the temptation to react to every headline.
  2. Focus on “Slow” Information: Prioritize information that has a longer shelf life. For example a central bank’s quarterly inflation report typically provides deeper insight than a politician’s off-the-cuff remark. An analysis of long-term economic cycles is more valuable than a “hot tip” from a TV pundit. This shifts the focus from guessing the next few minutes to understanding the next few months.
  3. Optimize the Physical State: Mental clarity plays an important role in analytical decision-making. Balanced nutrition, adequate rest, and physical activity are associated with improved focus and concentration. Studies show that even mild dehydration can impair concentration and memory. Foods that provide sustained energy, like whole grains and proteins, are preferable to sugary snacks that cause energy spikes and crashes. Physical well-being creates the mental clarity required to distinguish a genuine opportunity from a tempting distraction.​

A trader who actively designs and follows an information diet stops being a passive consumer of market chatter. They become an active filter, allowing only the highest-quality inputs to influence their decisions. This discipline protects not just their capital, but also their most valuable asset: their mental energy.

A Final Word on Risk

All trading involves uncertainty. No system, analysis, or information filter can eliminate risk entirely. Markets are influenced by countless variables — economic, geopolitical, and psychological — many of which cannot be anticipated. Understanding that losses are a natural part of participation helps maintain perspective and emotional balance. Ultimately, consistent success in trading is less about prediction and more about preparation — aligning one’s mindset, methods, and risk tolerance with the inherently uncertain nature of the market.

Trading involves substantial risk. This content is for informational and educational purposes only and does not constitute investment advice.

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